The recording of this live session is available until the end of June
In this training you’ll discover:
- why downsizing seniors are difficult to attract and why promotional materials you use with other clients often won’t work with them
- why offering free information on downsizing is an effective marketing tactic and what a good downsizing lead magnet looks like
- how to choose from the many forms of paid and free promotion available to you
- how to promote your lead magnet for free through your personal and professional networks
- how to effectively promote your lead magnet on social media without spending hours creating posts
- how to weigh the cost-effectiveness of Google Ads and set up an ad campaign
- how to re-jig your website so that it takes advantage of your lead magnet’s ability to attract seniors
- how to save hours every week by automating your ebook distribution and lead collection process
- how to stay in touch with new leads so that they’re more likely to contact you once they’re ready to downsize
- …and more!